Australian Rambutans – Market Opportunity, Identification and Analysis of the Domestic Market

  • 73 pages

  • Published: 21 Mar 2001

  • Author(s): Noller, Judy

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Presented in this report is a detailed analysis of the domestic market for Australian rambutans and a
marketing plan to assist the industry to expand and improve its current market position.
Rambutans are an exotic fruit introduced from South-East Asia. Commercial production was
600 tonnes in 2000, and continues to grow. This publication investigates the current market for
rambutans, and potential new market segments.