90 pages
Published: 1 Sep 1999
Author(s): Lee, Barry
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This report has applied a ‘whole of supply chain’ approach to the study, and provides a framework to measure costs, risks and returns for the Asian vegetable industry. With ten case studies, the study reviews the commercial viability of Chinese Cabbage, Lotus Root, Burdock and Daikon in Asian markets including Taiwan, Korea and Japan. Commercial risks and benefits were defined in the case studies, and key factors affecting the commercial competitiveness of the vegetable exports included direct and indirect production costs, marketable yield, packaging and transport, importers costs and returns, and management labour for these ‘new’ crops.
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