Background

About evokeᴬᴳ⋅

In February 2019, AgriFutures Australia launched evokeᴬᴳ⋅ – an international agrifood tech event that brings the world’s brightest agriculture, technology, and investment minds together to help shape the future of Australia and the region’s food and fibre industries. The success of the 2019 event peaked interest in the agrifood tech sector, resulting in approaches to AgriFutures Australia to host the 2021, 2022 and 2024 events.

Building on this momentum, evokeᴬᴳ⋅ continued to grow, with the 2025 event taking place on February 18 – 19 in Brisbane, Queensland. This year’s theme, “Common Ground,” invited the agrifood tech and innovation community to come together, fostering collaboration and addressing universal challenges. evokeᴬᴳ⋅ 2025 was the largest event yet:

• 1,957 delegates from over 25 countries
• Over 2,000 attendees including media and crew
• Featured 40 startups in Startup Alley, 16 from overseas
• Included 12 scaleups in Scaleup Station, all Startup Alley Alumni
• 344 delegates identified as primary producers (17.5% of total delegates)
• 201 international attendees from 25 countries. These included delegates, startups, scale-ups, partners, and speakers
• Delegations from New Zealand, Canada, China, Singapore, Vietnam, UK, Israel, and Taiwan
• 57 sideline events including symposiums/conferences, networking events, showcases, tours, and pitch events.
• Sideline events showcased agriculture across Queensland, highlighting the state’s agricultural innovation and regional strengths.

The event delivered a vibrant, hands-on experience, sparking collaboration and fuelling critical thinking that leads to action. Attendees experienced real-world insights, transformative ideas, and seamless networking opportunities. The event featured a variety of sessions, including keynote speeches, panel discussions, and breakout sessions focused on topics such as sustainability, future technology, and workforce skills.

Learn more about evokeᴬᴳ⋅

Value Proposition

AgriFutures evokeᴬᴳ⋅ is where agrifood tech and innovation unite to shape the future. As the Asia-Pacific’s premier agrifood innovation event, it brings together global leaders, innovative startups, visionary investors, and forward-thinking producers to ignite critical conversations and drive actionable solutions for the agrifood sector.

As the host state or territory for evokeᴬᴳ⋅, your region demonstrates national leadership in agricultural innovation and signals a commitment to economic development, sustainability, and global collaboration. It is a strategic opportunity to showcase your region’s agricultural strengths, research capabilities, and policy leadership on a global stage. Australia’s diverse climate zones and robust agricultural sector make it an ideal testbed for innovation.

Hosting evokeᴬᴳ⋅ positions your state or territory as a key player in the agrifood innovation ecosystem, attracting international delegates, fostering investment, and amplifying your global profile. Hosting evokeᴬᴳ⋅ is a high-impact opportunity to:

• Drive regional economic activity and tourism
• Attract global investment and talent
• Showcase government initiatives and innovation programs
• Strengthen international partnerships and trade relationships
• Support the growth of local agritech and research sectors.

This is more than an event, it’s a catalyst for transformation. Hosting evokeᴬᴳ⋅ enables your state or territory to lead the conversation, elevate your region, and help feed the world.

Service requirements

Event Date

evokeᴬᴳ⋅ is scheduled to be held on Tuesday 16^th and Wednesday 17^th February 2027.

Financial Requirements

The evokeᴬᴳ⋅ event costs approximately $5 million (AUD) annually to deliver and build an international reputation. Following its successful debut, it is evident that this initiative is essential for the Australia, New Zealand, and Asian region. Considering its economic impact and the benefit to delegates, stakeholders, and branding, a host state needs be able to provide a significant contribution (at least $300,000 AUD) to support the event.

In-Kind Support

• Industry Showcase: Drive opportunities to display dynamic industry showcase experiences to delegates, particularly working with international delegations to curate tours and an immersive experience into the best your region has to offer in a particular geographical location.
• Corporate Partnerships: Opportunities with corporates and Government to contribute to event content and financial partnerships.
• Hosting: Hold relationships with accommodation and hospitality providers to assist in facilitating the overall delegate experience; enhance networking opportunities and connect delegates with relevant industry contacts during their time in your city.

Service Requirements

1. Government Support
2. Conventions/City Bureau Support
3. Official Program (including sustainability elements, proposed host city and venue, and any other destination information that you feel may be relevant (i.e. tourism, technical tours, local destinations, potential site visits, etc.)
4. Food and Beverage (daily morning, afternoon tea and hot lunch to 2,000 delegates and a further 100 staff, volunteers and production crew; essential to include innovative local and regional produce throughout the catering experiences)
5. Venue Capacity and Size (theatre, breakout rooms, ‘Festival of Food’ standing space, and exhibition/networking hub – prospective venues should have at a minimum 6,000 square metres gross of space exclusively dedicated for the latter)
6. Registration Area (standard registration services for 2,000 attendees as well as room for luggage storage)
7. Media Centre (space for media interviews, podcast recordings and an edit suite where local and international press as well as the onsite evokeᴬᴳ⋅ social media and content team can work)
8. Audiovisual (professional equipment for theatre, breakout rooms, recording of sessions, and exhibition/networking hub)
9. Hotels and Accommodation (ideally, a minimum number of 1,000 hotel rooms should be available within 10 minutes walking distance across 3, 4 and 5-star facilities)
10. General Venue Access and Airport Accessibility (ideally, access to the event venue and chosen hotels should be easy from a major domestic and international airport).

These requirements are outlined in more detail in the RFQ document.

Download the full RFQ document

How to make a submission

Submissions must be made by email to the Contact below before the RFQ closes at 12pm AEST on Friday 11 July 2025.

In their submission, respondents must:

• Submit their response in PDF format.
• Address the selection criteria (outlined in the section above)
• Provide a high-level estimate of venue hire costs (detailed venue quotations are not required at this stage).
• Confirm the availability of suitable spaces for the proposed event dates, including access for bump-in three days prior and bump-out one day after the event.

Please notify the Contact below if you plan to submit a proposal and would like to be sent supporting documents to aid with your proposal (e.g. delegate handbook, post event report, floor plans, style guides, evokeᴬᴳ⋅ team structure etc.). The deadline to request these supporting documents is 5pm AEST on Monday 23 June 2025.

Timeline

Terms of reference

AgriFutures Australia uses standard form contracts and agreements for projects and research procured by AgriFutures Australia. These contracts and agreements set out the terms on which AgriFutures Australia will engage successful applicants to carry out the project. Applicants must be familiar with the contracts and agreements before submitting a response and are advised to seek legal advice beforehand. These contracts and agreements have been developed to reflect AgriFutures Australia’s statutory and other procurement responsibilities.

View AgriFutures Australia’s standard contracts and agreements

If you require any amendments to the standard agreement, please complete the statement of non-compliance for each of the relevant clause. AgriFutures will then assess those requests.

Applicants will be taken to have agreed to all clauses in the Research Agreement that are not referred to in a statement of non-compliance. The extent of any non-compliance will be a factor in AgriFutures Australia’s evaluation of the application.

If you require further information regarding these contracts and agreements, please contact:

Stephanie-Kate Bratton
Legal Counsel, AgriFutures Australia

Contact

Please direct any questions, requests for supporting documents, or final submissions to:

Siobhan Hillam
Stakeholder Manager, evokeᴬᴳ⋅

0429 993 484

The FAQ section below will be updated every 24 hours with responses to requests for further information.