Frozen Culinary Herbs Australia and international Market Analyses

  • 74 pages

  • Published: 1 Feb 2001

  • Author(s): Vinning, Grant

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Culinary herbs consumption in Australia has traditionally been based on the home market and the food service sector. In recent years there has been strong growth in total herb consumption. Supplies have come from both Australian production as well as imports. Within the home market sector, there has been great interest in “ethnic” food. This has oscillated from European styles to Asian cuisine and back to Mediterranean food. With each trend there has been a renewed interest in culinary herbs, both temperate and sub-tropical ones.

Within the retail sector there has been a marked concentration with the major chains seeking to differentiate themselves by providing a more diverse range of products. Culinary herbs are one aspect of this. However the greatest growth has been in the food service sector with its requirements for non-price differentiated products. Culinary herbs are a critical aspect of this.