Organic Sugar: End-user support and grower perceptions

  • 34 pages

  • Published: 29 Aug 2005

  • Author(s): Grice, J, Paton, S, Blines, D

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This report examines previous research into the organic consumer profile and the needs and expectations of both processors and consumers, within Australia, in regard to organic sugar. It covers the results of numerous interviews, grower workshops and consumer focus groups. Based on this research a number of recommendations for both the organic market, in general, and the organic sugar market, in particular, are made.