Marketing Kangaroo Meat from the Sustainable Wildlife Enterprises: The Conservation Dimension

  • 96 pages

  • Published: 7 Jan 2009

  • Author(s): Chudleigh, Peter, Archbold, Deborah, Simpson, Sarah, Telford, Julia

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This RIRDC report focuses on the markets for products labelled as originating from sustainable enterprises where biodiversity has been enhanced. In particular, market research has been carried out within the study in order to assess and facilitate the development of a marketing strategy for kangaroo meat emanating from land and wildlife managed by the Maranoa Wildlife Conservancy.