Pasture Seeds Communications Plan
Project code: PRJ-006852
Project stage: Closed
Project start date: Monday, November 22, 2010
Project completion date: Wednesday, November 27, 2013
National Priority: PSE-Connectivity and communication
To develop and implement a communications plan aimed at promoting the RIRDC Pasture Seeds R&D Program (the program).
The objective of this project is to increase awareness of the program. This should be done through a mix of communications strategies designed to engage producers, grower groups, peak bodies, government representatives and researchers.
Current materials, including the Pasture Seeds R&D Update and the RIRDC Pasture Seeds R&D Program brochure should be reviewed with a view to updating their content and distribution channels.