Culinary Herbs – A market assessment

  • 49 pages

  • Published: 1 Dec 2001

  • Author(s): Hemphill, Ian

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Significant changes have occurred in the industry over the past few decades. The biggest changes have been in the outlet side. There have been enormous changes in what is being eaten, where it is being eaten, and the form of how it is being eaten. For the production side of the culinary herb industry this has meant significant changes, especially in the standard and form of the product being presented to the buyers.

This project examines the criteria upon which the buyers base their decisions.