This report covers the early stages of research and trial for one of these new crop enterprises. It covers three of the essentials for a new venture: marketing, processing and agronomy; it then establishes a base for these elements on which to proceed further, so as to be able to add stevia as a new crop for some Australian farmers. The crop’s market potential, and therefore appeal, has been enhanced over the last year or so by recognizing its potential to play a significant role in combating the current national, social problem of obesity and its related health issues.